Victoria launches Pendleton Bikes, her own range exclusively available at Halfords

Victoria is extremely excited to announce that she has designed her own range of Pendleton bikes for Halfords.

The new range of three womens’ cycles encompasses Victoria’s timeless grace and style. Available in 16” and 18” frames, every cycle features a lightweight ergonomically designed frame for maximum comfort and ease of riding.

Victoria opted for the vintage look complete with sixties tresses as she posed in London last Thursday with one of her personally designed cycles, the powder blue and cream Somerby. This is a ‘step-through’ woman’s bike designed with practicality in mind. It is a bike which allows women to cycle to the shops while maintaining a stylish look in a dress. It is also suitable for short commutes.

Victoria explained her thinking behind the design:

“I wanted to design a bike that you could just jump on to go down to the shops or the park in your ordinary clothes. I do recognise that most women don’t want to change into lycra before they get on a bike and I am pleased to say you can definitely wear a dress to ride one of these cycles”

The bikes will be exclusively stocked at Halfords.

Victoria stated:

“Cycling can give so much pleasure whether you are training for Olympic gold, keeping fit or out riding with friends. I am delighted to have realised my dream of designing my own range and hope it will encourage more girls to get on their bikes too.

“Halfords proven success with Chris Boardman’s Performance Series was extremely appealing and makes them the best partner for me in this venture. With my input on design and a good idea of what makes a perfect woman’s bike plus Halfords manufacturing and retailing expertise, I think we make a dream team!”

Further details of the three bikes are as follows:

Somerby – The distinct blue and cream traditional ‘step through’ frame is perfect for shopping trips (see above). You can complete the look with a wicker basket.

Brooke - Victoria’s favourite colour plum red features on the frame of this hybrid bike.

Dalby - The sophisticated white hybrid bike features great gearing and mud guards.

Victoria Pendleton’s new range of bikes will be available to buy online at www.Halfords.com from 22nd March and in-store from 29th March.

You can see more photos and enter competitions on the Halfords Facebook page by clicking here

Follow Halfords on twitter to keep up to date with the latest news on Pendleton Bikes: @Halfords_uk

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Victoria in stunning Harper’s Bazaar shoot

Victoria Pendleton along with Louise Hazel and Francesca Halsall feature in a stunning open air shoot for the January 2012 edition of Harper’s Bazaar.

Victoria wears a beautiful Marilyn Monroe-style billowing white pleated dress and accessorises with original orange stilettos and some gold bangles.

“Victoria Pendleton Louise Hazel and Francesca Halsall will be national role models in 2012, teaching us that discipline and competitive spirit are about more than turning down a second helping of desert.” Says the Daily Mail, you can read more from this article here.

The Harper’s Bazaar article includes these three amazingly successful sports woman discussing strength and beauty.

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Victoria to be the Pantene Pro V Ambassador for P&G

P&G has announced that Victoria Pendleton is among a host of top athletes to be UK Brand Ambassadors for London 2012.

The company behind Gillette and Pantene, among others, who are a worldwide Olympic sponsor, will be supporting the athletes leading up to and during the London 2012 Games.

The team of ambassadors features 11 athletes which includes Victoria, Sir Chris Hoy, Mark Cavendish, Paula Radcliffe and Liam Tancock.

Brands represented by the athletes include Pantene, Gillette, Head & Shoulders, Olay and Oral-B.

Irwin Lee, P&G UK vice-president and managing director, said: “We’re very excited to welcome to the P&G family an impressive line-up of athletes who will help us celebrate the London 2012 Games and the role that Mums and families play in raising great kids and great champions.

“We are delighted to be part of the Olympic movement and to support Team GB and their families here in the UK.”

More than 100 Olympic and Paralympic Games medals have been won by the P&G team, who also hold five current world records and 31 World Championship titles between them.

World and Olympic champion cyclist Victoria Pendleton, who is an ambassador for Pantene Pro-V, said: “I’ve used Pantene since I was a little girl so I am thrilled to be the Pantene ambassador in 2012.”

The announcement of the team follows P&G’s earlier announcement this year of its “Thank You Mum” and “Nearest and Dearest” campaigns, the latter of which will ensure every mother gets to see their son or daughter compete live in London next year.

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Victoria revealed as London 2012 ambassador for EDF

EDF, the official electricity supplier of the London 2012 Games today unveiled Team EDF, an international line up of thirty six Olympic and Paralympic athletes, in the presence of Chair of LOCOG Seb Coe, EDF Energy CEO Vincent de Rivaz and EDF London 2012 Strategic Lead Catherine Lescure at London’s Tower Bridge.

Joining the multi-national team are British Olympic and Paralympic Medalists, Victoria Pendleton, Tim Brabants and Liz Johnson.

In total Team EDF have claimed 45 medals this year in their respective World and European championships, whilst 11 are world champions and 15 are either Olympic or Paralympic gold medallists.

Victoria shown below at the Team EDF launch on 23 November 2011…

In a statement released by EDF, they say that their focus is on low carbon electricity, and ways they use it more wisely such as replacing the lighting on Tower Bridge , which will save a significant sum of their energy consumption.

EDF is conducting the project to replace the lighting on Tower Bridge with the City of London, the Greater London Authority (GLA) and fellow London 2012 partner GE.

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Victoria Pendleton Bridal Bootcamp

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16 Brides get on their bikes with Victoria to get fit for their big day

Victoria helped 16 ladies shape-up by putting them through a ‘Bridal Bootcamp’ on behalf of ‘The Bahamas 16 Islands Wedding Invitation’ promotion.

Victoria has teamed-up with The Bahamas Tourist Office to promote ‘The Bahamas 16 Islands Wedding Invitation’. The Bahamas 16 Islands Wedding Invitation is a once-in-a-lifetime, competition for 16 lucky couples to win a luxury wedding on one of the main 16 Islands of The Bahamas. Once selected the 16 winning couples will marry simultaneously on 16th May 2012, at 16:00 hours on 16 different islands.

Prior to this, a photo-shoot of the 16 woman wearing wedding dresses and sitting astride bikes behind Victoria took place outside The City Point gym in London, attracting rather a lot of attention from passersby. The fact it was in the dreary English rain only added to the lure of tying the knot on one of those 16 Bahaman beaches!

The Bahamas 16 Weddings Invitation will be running until 30th November 2011.

For more information please and to apply click here

Victoria’s Special Wedding Workout will also feature on this website.

Follow the 16 Islands Wedding Invitation on twitter: @Bahamas16wed
Follow Victoria Pendleton on twitter: @v_pendleton

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Victoria attends opening night of Goldie’s Athleticizm exhibition- supported by Adidas


Last night Victoria attended the star studded opening night of Goldie’s Athleticizm exhibition in London Bridge.

The exhibition is of twelve of Britain’s leading Olympic hopefuls including Victoria, Jessica Ennis and Tom Daley.

All of the paintings have been created by urban art pioneer Goldie as part of a special collaboration with adidas to celebrate London 2012.

The exhibition runs from Friday 28th October until Thursday 3rd November.

For more information see here

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Victoria wins two out of three at Europeans

Victoria competed in three events at the European Track Cycle Championships last weekend in The Netherlands winning two Gold medals.

The three-day event at Apeldoorn, in the Netherlands started with the Team Sprint on the Friday which Victoria won in awesome style with team mate Jess Varnish.

Victoria showed determination and self-belief after her knock back on Saturday in the Sprint by going on to win Gold in Sunday’s Keirin final.

British Cycling’s performance director, Dave Brailsford summed up her performance:-

“You don’t get to be multiple Olympic champion if you haven’t got any guts, and that girl’s got guts – oodles of it. She showed that today, she’s determined and she came back fighting after a tough day yesterday, and she rode a world-class keirin there.”

Victoria will not be competing in next month’s World Cup event in Kazakhstan, as she will instead focus on intensive winter training. The next big event for Victoria will be February’s World Cup, which doubles as the Olympic test event.

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Cycletta North Event. The second sunny Cycletta hosted by Victoria.

The second Cycletta event, Cycletta North took place in Tatton Park, Cheshire.


Cycletta, sponsored by SkyRide is a unique series of woman-only, mass-participation cycle events aiming to inspire female cyclists.

Olympic Champion Victoria Pendleton encouraged the 800 participants of varying ability with her usual inspiring words at the start before they headed off to navigate the 40 km route through scenic Cheshire.

Along the route, which navigated country roads of Ashley, Mobberley and the stunning Cheshire countryside, there was an amazing buzz of excitement generated by cyclists and supporting spectators. Cyclists were also supported along the way by mechanics, medics and feed stations.

At the finish line, participants were welcomed home with free massages, helmet hair remedy centre, a chill out area provided by Sky and British Cycling, a Cycletta bracelet and amazing goody bag including Grazia magazine!

Cycletta is already proving to be a success with woman realising they can cycle 40km in one day and enjoy the freedom of being on two wheels. This is aided by Victoria’s support and commitment to inspiring woman to take up cycling as a meaningful fitness and lifestyle pursuit, whilst also providing current cyclists with a fun environment to pursue their passion.

We hope to see many more woman taking to two wheels!

To see more photos and read comments from participants at Cycletta North visit the the Cycletta Facebook page.

To join the female cycling revolution and for more information visit Cycletta website

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Victoria and Cycletta inspire female cyclists

Victoria was joined by 800 women of all cycling abilities to pedal 40km around the scenic roads of Bedfordshire and Buckinghamshire in the first of two Cycletta events for 2011 sponsored by Sky Ride.

Cycletta

Cycletta events are designed to encourage more women to enjoy cycling and fundraise for Macmillan Cancer Research.
ZSL Whipsnade Zoo provided the perfect start venue for all participants with inspiring words from Olympic Champion, Victoria, to kick things off.

At the finish line, participants were welcomed home with free massages, helmet hair remedy centre, a chill out area provided by Sky and British Cycling, a Cycletta bracelet and amazing goody bag to boost satisfaction for completing the route.

There was an amazing buzz of excitement along the route where cyclists were also supported by mechanics, medics and feed stations.

Finisher times ranged from a speedy hour and a quarter to over three hours with Victoria taking her time enjoying the route and talking to participants on the way round, with 75% taking part in their first ever cycling event.

Victoria said “It was such a privilege to ride alongside 100s women in Cycletta South. I was able to speak to lots of girls on the way round and the enthusiasm and atmosphere was infectious. It is great to see so many more women cycling, not just at Cycletta but every day, and we really hope this continues. Well done girls.”

To join the female cycling revolution and for more information visit Cycletta website

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